The IMPALA Campus is a business-oriented training programme for recorded music professionals and self-releasing artists at the start of or at a crossroads in their careers. Participants will receive high level training by music industry experts on key industry topics. The main objective of the IMPALA Campus is to help young European artists and music professionals acquire the business skills and knowledge which will help them strengthen and advance their careers in the music sector.

Run by IMPALA, the European association of independent music companies, and co-funded by the EU under the Music Moves Europe framework, the IMPALA Campus is taking place across four workshops in partnership with leading European music conferences in the Spring/Summer 2021. Ten participants will be selected for each workshop, with two of them chosen for follow-up mentoring sessions. We seek balance in terms of gender, under-represented groups and other protected characteristics

The topics and trainers will vary from one workshop to another. Participation in the workshops is completely free, and all participants will get access to the partner conference corresponding to the workshop they attend.

workshop 1

The first IMPALA Campus digital workshop took place on Tuesday 6th April, in partnership with Westway Lab. Selected participants received training on the following topics: Overview of the Music Industry Ecosystem, Copyright & Neighbouring Rights, Distribution, Digital Marketing, Brand Partnerships.

workshop 2

The second IMPALA Campus digital workshop took place on Thursday 6th May, in partnership with Tallinn Music Week. Selected participants received training on the following topics: Merchandising, Data Insights, Overview of the Music Industry Ecosystem, Digital Marketing, Access to Funding.

workshop 3

The third IMPALA Campus digital workshop took place on Monday 17th May, in partnership with Mastering the Music Business. Selected participants received training on the following topics: Merchandising, Brand Partnerships, Overview of the Music Industry Ecosystem, Data Insights, Digital Marketing.

workshop 4

The final IMPALA Campus digital workshop is taking place on Tuesday 8th June, in partnership with MENT. Selected participants will receive training on the following topics: Overview of the Music Industry Ecosystem, Copyright & Neighbouring Rights, Data Insights, Access to Funding, Digital Marketing.